Digital Online Marketing Blog - Our Latest Tips, Tricks & Advice
Digital Online Marketing Blog
As providers of more than just online marketing advice, we thought we'd keep you up to date with latest tips, tricks and advice which can keep you ahead of the game for subjects such as SEO, email marketing, analytics & pay per click analysis and such like.
Understanding Behavioural Targeting
If you’re a frequent user of major websites including Yahoo and Amazon, you may’ve noticed adverts from one company being displayed. This isn’t because that company has a huge marketing budget, it’s because of something called behavioural targeting. What is Behavioural Targeting? This is how Wikipedia define it: Behavioral targeting uses information collected on an [...]
